FSIS Reaches Out To Spanish-Speaking Consumers with the Launch of New Online Tools
Wednesday 1 September 2010In a continuing effort to reach more consumers and educators with food safety information, the U.S. Department of Agriculture's Food Safety and Inspection Service (FSIS) today launched Pregúntele a Karen (Ask Karen), and the FSIS Spanish language Twitter feed. These new features are meant to further prevent foodborne illnesses and promote food safety by reaching out to a broader audience of consumers.
"We are excited to be able to provide America's Spanish speaking community additional tools to prevent foodborne illness," said FSIS Administrator Al Almanza. "Now, Spanish-speaking consumers will be able to ask questions and receive immediate safe food handling and consumer food safety education information using Pregúntele a Karen and following us on our Spanish Twitter account."
FSIS currently offers hundreds of fact sheets and publications on a variety of food safety topics and for a variety of audiences. Now, consumers and educators can quickly access a variety of Spanish-translated information on FSIS' "EN ESPAÑOL" Web page at http://www.fsis.usda.gov/En_Espanol/. The FSIS' Spanish language Fact Sheets are organized by topic and subject, and they all feature a sharing tool that allows customers to bookmark and share content through various social destinations, such as Facebook and Twitter. The Fact Sheet Web page can be accessed at http://www.fsis.usda.gov/en_espanol/Hojas_Informativas/index.asp .
Pregúntele a Karen (Ask Karen) is a virtual food safety representative with information for consumers about preventing foodborne illness, safe food handling and storage, and safe preparation of meat, poultry, and egg products. Consumers can also Chat live in Spanish and obtain food safety information. To access Pregúntele a Karen, go to http://pregunteleakaren.gov/. The USDA Food Safety and Inspection Service Twitter feed keeps consumers and other interested communities informed of the latest Agency news and events and provides useful food safety tips. Follow FSIS' Spanish Twitter account at http://www.twitter.com/usdafoodsafe_es.